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Frequently Asked Questions


Interested in Sponsoring?

Bolster the value of your brand, network with decision makers, and grow your contact list within 
the skilled nursing industry.

Become A Sponsor

Where is the event located?
RETHINK will be held at Venue Six10, 610 S Michigan Ave, Chicago, IL 60605. 

What is Executive Connect?
Qualified providers can get a complimentary ticket to the event through our new Executive Connect program. A qualified skilled nursing providers has a VP or higher title, your organization has $5 million or more in revenue annually, and you are willing to take up to four 15-minute meetings with our sponsors at the event, arranged by SNN. 

A $500 deposit is required to register for Executive Connect. $500 refundable, non-transferable ticket to attend and participate ONLY IF you attend the event AND participate with 4 verified meetings in our Executive Connect meetings during the event. No refunds permitted on this program if you are unable to attend or need to cancel your attendance for any reason. No exceptions.

Which ticket type do I purchase?
Provider tickets are for skilled nursing care providers, SNF owners, therapy providers, health systems, administrators, clinicians, nurses, government agencies and other care providers. Vendor tickets are for professionals in finance, technology, staffing, legal, sales, and marketing.

What is the virtual ticket?
A virtual ticket provides access to audio recordings from the in-person event. Audio recordings will be provided within 48 hours after the in-person event.

What does my ticket include?
A ticket includes access to all sessions, breakfast, lunch, refreshments, and coat/bag check at the event, as well as a networking reception. 

Are there kosher and other options at the event?
Yes, please indicate dietary needs in the registration process when purchasing your ticket. SNN may not have the ability to provide such options at off-site meetings such as the networking reception.

What is the refund policy?
For all tickets, no refunds are available after August 1. No exceptions.

Are you offering hotel accommodations?
Our hotel block is closed. We recommend contacting the Blackstone Hotel directly for availability.

How do I contact the organizer?
Email us at [email protected].

My company or organization owns or is an active investor in a provider. Which ticket type can I purchase?
If your organization owns or invests in a provider or providers in this space, your firm is classified as a private equity investor. If you wish to get the provider pricing, you would need to use that organization's email system/domain to register for the ticket to qualify as a provider. No exceptions.

Have upcoming event dates been announced?
Click here to see all upcoming SNN Events.


Event At A Glance

September 13 – 2:00 pm - 6:00 pm Central. Doors open at 1 pm
September 14 – 9:00 am - 3:30 pm Central. Doors open at 8 am

Venue Six10, 610 S Michigan Ave, Chicago, IL 60605

Dress Code
Business Attire

Who Attends
Skilled nursing executives, SNF owners, investors, clinicians, finance professionals, vendors, and consultants.

Why Attend RETHINK?

RETHINK is the annual flagship leadership conference for Skilled Nursing News. The event brings together owners and executives from the nursing home, therapy and health systems. Investors, banks, brokers, policy makers and other industry professionals will be in attendance to to network and connect with the community.

This fast paced one-day conference provide an opportunity to hear from leaders on industry trends, threats and opportunities shaping the conversations in the space.

Join attendees the night before for drinks and head to dinner with friends, prospects, customers and more in the city of Chicago.

The RETHINK Conference is the premier skilled nursing event that brings executives together for content and network that addresses trends, challenges, and the future of the nursing home industry. Join skilled nursing, therapy, health system, post-acute care executives, investors and professionals, as well as vendors, developers, and consultants for a one-of-a-kind event.

Topics include:

  • C-suite outlook on the future of the industry
  • Skilled nursing investment trends
  • Regulatory & reimbursement trends
  • Staffing challenges and opportunities
  • M&A outlook
  • Data, analytics and technology
  • And more...

September 11-12, 2024 Chicago, IL

Executive Connect 

Get access to select conferences and events at no cost for your ticket*. As part of the Executive Connect program, qualified executives from providers or operators may apply for this ticket type and participate in a set number of meetings with pre-screened vendors at the event. If accepted, you will be granted a complimentary ticket to the event and required to attend scheduled meetings at the event and provide feedback on those meetings. *A refundable deposit is required to register and is refunded if you attend the required meetings at the event. No show or cancellations will forfeit the deposit, no exceptions.


2023 Conference Agenda

Event Doors Open

1:00 PM

Opening remarks

2:00 - 2:10 PM

2:15 - 2:45 PM

Strategy Refresh for a New Era: Operator CEO roundtable

Erin Shvetzoff Hennessey
Health Dimensions Group

Trip Hoffer
Optum Behavioral Health Solutions

christopher brengard ceo mindpath
christopher brengard ceo mindpath

Mark Friedlander
Chief Medical Officer, Behavioral Health 
Universal Health Services

christopher brengard ceo mindpath

Networking Break

3:05 - 3:30 PM

Track B 

Track A 

Shana Hoffman
President & CEO
New Directions

A More Aligned Future: Capital, operators address challenges, elevate ops

Burden or Boon: The toll and opportunities of rising acuity

Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT

10:45 - 11:25 AM

Breakout Sessions

Track C - Specialized Care

Track B - Addiction Treatments

Track A - Value Based Care

Shana Hoffman
President & CEO
New Directions

Yusuf Sherwani
Co-Founder & CEO
Quit Genius

Samir Malik

Sonia Garcia
Amae Health

Chris Gay
Co-Founder & CEO
Evry Health

Value-Based Managed Care Strategies

Inside At-Risk Addiction Treatment Models

Emerging Serious Mental Illness Models

Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT
Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT
Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT
Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT
Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT

3:50 - 4:20 PM

Breakout Sessions

Lunch & Networking

12:00 - 1:00 PM

Track B 

Track A 

J. Mark Traylor
Traylor-Porter Healthcare

Scale Matters: How to expand in a challenging environment to drive future success

Burden vs. Benefit: The state of play for managed care in skilled nursing

Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT
Talya Nevo-Hacohen, CIO, Sabra Healthcare REIT

1:00 - 1:30 PM

Breakout Sessions

Ari Adlerstein
Managing Director
Meridian Capital Group

Networking Break

2:05 - 2:30 PM

Track A 

Cynthia Wade
Lincoln Health Hospital System

Redefining the Hospital-SNF Pipeline: Unprecedented bottlenecks force new approaches

3:05 - 3:35 PM

Breakout Sessions

Past Attendees

Here's a sample of last year's RETHINK attendees:


Chief Clinical Officer
Chief Managed Care and Strategy Officer

Chief Government Relations Officer
Director of Clinical Services
Head of Acquisitions
Infection Preventionist
Manager Post Acute SNF Program
SVP Strategic Finance
SVP, Growth & Development
Vice President, Population Health
VP Acquisitions
VP Clinical Operations
VP of Reimbursement


Advocate Aurora Health
Cambridge Realty Capital
Cascadia Healthcare
Contessa Health 
Encore Rehabilitation
Ignite Medical Resorts
Prestige Healthcare
Sabra Health Care REIT
Sterling Healthcare
Tapestry Health

Click here to access of hotel block at The Blackstone Hotel Chicago. Reservations cut-off date is August 28, 2023. 

3:50 - 4:20 PM

Big Swings at SNF Innovation: Tackling Major Challenges and Seizing New Opportunities

Erik Howard
Executive Managing Dir. of Business Development and Marketing
Capital Funding Group

4:20 - 6:00 PM

Networking Reception

9:00 - 9:15 AM

Thursday, September 14

Wednesday, September 13


10:00 - 10:45 AM

Networking Break

Chris Wright
iCare Health Network

8:00 - 9:00 AM

VIP Breakfast

9:40 - 10:10 AM

Policy, Payment and the SNF of the Future: AHCA CEO on the big picture

Mark Parkinson

Gary Blake
Creative Solutions in Health Care

Kim Majick
Chief Development Officer
Carespring Health Care Managment

2:50 - 3:05 PM

Fireside Chat with CDW

Mark Friedlander
Chief Medical Officer, Behavioral Health 
Universal Health Services

christopher brengard ceo mindpath

3:30 - 3:45 PM

Fireside Chat with Curana

Mark Friedlander
Chief Medical Officer, Behavioral Health 
Universal Health Services

christopher brengard ceo mindpath

9:20 - 9:35 AM

Fireside Chat with Medrina

11:25 - 12:00 PM

“It Works When You Use It”: Addressing AI Use Cases in PAC - Sponsored by SAIVA

Stephanie Chedid
Luther Manor

Joseph Lee
Senior VP of Support Services, Compliance Officer

Heidi Wold
Chief Clinical Officer
Longevity Health Plans

Lori Strubbe
COO and Partner
Focused Post Acute Care Partners

Jay Moskowitz

Elizabeth Pagliarini
Summit Healthcare REIT

Amy Haug
Chief Human Resources Officer
CarDon & Associates Inc. 

Kimberly Green
Diakonos Group

Derek Prince
HMG Healthcare

Kristen Morris
Chief Clinical Officer
Rockport Healthcare

Amber Kirwin
SVP of Talent Acquisition & Recruiting
Signature HealthCARE

EasyShifts logo

Wesley Rogers
Brickyard Healthcare

Dr. Christopher A. Boyle, MD
Chief of Stewardship and Physician Advisor Services
North Region, NorthShore, Edward Elmhurst Health

Phil Scalo
Chairman and Founder
Bartley Healthcare

Steve Laforte
Dir. of Corporate Affairs
Cascadia Healthcare


As nursing home operators face tough economic conditions, tightening regulations, ongoing staffing pressures and a shifting payment landscape, hear how CEOs are rethinking their strategies and taking bold actions to prepare for the future, including by reconfiguring their portfolios and bringing on key new leaders.

Learn how innovative providers are rethinking the traditional SNF business model to address the monumental workforce crisis and seize new opportunities in promising growth areas such as behavioral health and SNF-at-home.

Regulatory and payment policy has never been more important, as SNFs across the country have been shuttered in the last year. Hear from the leader of the sector’s largest provider group about what the future holds, and how the SNF operator of tomorrow can succeed by seizing on the industry’s most promising opportunities, including value-based care.

With interest rates rising, operating expenses soaring and occupancy still in recovery mode, owner-operator relationships are under acute stress. Hear how to create the alignment necessary for all parties to achieve success while elevating operations and safeguarding quality.

It’s no secret that acuity is on the rise in SNFs and nursing centers — and while this trend is creating new opportunities for reimbursement and even reinventing skilled nursing care, it is also imposing new burdens and risks.

While nursing home closures and divestments have made headlines in 2023, some operators have seized the moment to substantially grow. Learn more about how they’re executing on growth to command more of the market — and how they plan to sustain their success in the future by leveraging scale.

As Medicare Advantage continues to gain ground as a skilled nursing payer, learn how providers are confronting the burdens of managed care while trying to maximize benefits — all against a backdrop of evolving regulations.

Hospitals across the country have been unable to transition patients to post-acute settings, prompting creative new approaches to SNF partnerships.

Toni Headstream
Elmbrook Managment Company

Ticket Prices
Provider: $700
Vendor: $1,400

Toni Headstream 
Dir. of Clinical Education
Elmbrook Management

Liz Cramer
Healthcare Strategist

Tony Gamboa 
Chief growth Innovation officer

Azlan Tariq D.O.
Chief Clinical Officer

Track A 

Breakout Sessions

Track B 

Building a Better Bench: Creating a stronger workforce amid perfect storm of labor challenges

Learn how providers are building out their workforces in the midst of caregiver shortages, rising labor expenses, more acute patient populations, and other changes and challenges.

1:35 - 2:05 PM

From SNF to Sofa: Seamless Transitions in Post-Acute Care - Sponsored by Comprehensive Rehab Consultants (CRC)

Liz Borer
Millennial Health

Tim Tarpey
SVP Growth

Gill Bejerano
Chief Data Scientist

2:30 - 3:00 PM

Power Through Partnership- Leveraging Your Therapy Department for Operational Success - Sponsored By Reliant Rehabilitation

Stephanie Parks
Chief Development Officer
Reliant Rehabilitation

J. Lynn Bauknight
Corporate Dir. of Client Success
Reliant Rehabilitation

Renee Anderson
Chief Operating Officer
Trinity Healthcare

Jennifer Robinson
SanStone Health and Rehab

Lauren Murray
Genesis Administrative Services 

Omar Osman
Comprehensive Rehab Consultants

Samantha Tilton
Dir. Clinical Operations
Comprehensive Rehab Consultants